To say it’s been busy here at Curvy Kate is an understatement!
Having only just announced the winners of this years Star in a Bra it was straight into the competition we run with De Montfort University and our photo shoot for S/S12, which you can get a sneak peek of just here…
This is our second year running the competition known as the Contour Design Project. Contour Design students at De Montfort University
Out of 40 students and with the help of Laura Savery (Senior Lecturer at De Montford) and Lotte Debell (editor of Lingerie Buyer) we finally managed to get a winner and two runner ups out of all the brilliant designs.
So, without further ado, we’d like to announce the winner as…Nabila Omar! Nabila really wowed us with her set, entitled Anamalier for our Showgirl range – a striking leopard print plunge bra with matching brief with a frilled skirt accessory in a range of colours. An absolutely stunning set and a worthy winner!
And the prize? Nabila will have her set developed to become a part of Curvy Kate and join us on our trip to Paris show Salon de la Lingerie, the leading lingerie show, this summer. Nabila’s set will join the A/W12 range. I’m not sure I can wait that long to see it!
Second place went to Sara Caspi and third place to Bryony Anne Bennett.
This year the competition was harder than ever- over 8 weeks our finalists had to show how their product would fit in commercially within the industry, and the top ten had to showcase their final piece alongside a proposed Marketing Strategy. A tough job for any student!
Last years winner, Sarah Greenwood, created our beautiful new Lottie which will be available from August this year as part of our A/W11 collection. The Lottie has also had a colour reincarnation for next years S/S12 collection, so watch this space! Lottie is quickly becoming a Curvy Kate favourite, and it’s easy to see why.
I managed to get a few words with Nabila about her success and her inspiration behind her beautiful creation.
“I was inspired the latest fashion trends. I felt Curvy Kate needed something fun, daring and more exciting, such as an animal print, combined with bright bold colours. Through research into the highstreet market as well as the upper market, it seams to be a trend to use lace overlays on bright bold colours. This was something I was really inspired by. I love the idea of using ruffles, it keeps in tone with the Curvy Kate fun feel but at the same time it’s daring and playful. My intention was to create a dress up, dress down collection – the bra and briefs being everyday wear and the wrap around ra-ra ruffle skirt being used for bedroom wear. I created a selection of animal printed lace and selected a range of bright colours of satin, and the idea was to give customers the freedom of choice, to select a lace and a colour that they prefered, from the available options.”
Nabila wanted to show us that ’full cup lingerie can be fun, playful and still perform the vital function needed to support a fuller bust’ and she certainly has hit the nail on the head.
“I couldn’t believe I won actually – I was just so overwhelmed and excited, practically speechless when the annouced my name! It has been a great achieviment for me and has given me more confidence on the designs that I create.”
“I thought last years winner was fantastic, Sarah’s design was great; it was fun vibrant and exciting and she got great feedback as I’ve heard it’s been a popular seller. It was well deserved and I really like the set myself. I really look forward to working with the curvy kate team, and the designs of my ‘anamalier’ set. I’m really looking forward for the garments to be made – I’ll be making all my friends and family buy a set the moment it’s for sale!”
We’re so excited to see the final set here at Curvy Kate and hope you all are too. Congratulations Nabila and well done to everyone who entered the competition.
What do you think about the winning design? Let us know!