Last night we dolled ourselves up, got our glad rags on, and headed out to the second UK Lingerie Awards Ceremony, hosted by lingerie trade magazine Lingerie Insight.
Last year we were lucky enough to win the Full Bust Brand of the Year, and the award has had pride of place in the office for a whole year, although it has been looking a little lonely so we were keen to win it a friend. We were nominated for four awards, including Lingerie Brand of the Year, The UK’s Favourite Lingerie Brand of the Year, Marketing Campaign of the Year and Full Bust Brand of the Year.
Our little golden friend is lonely no more as we won him not one but two new metallic companions!
With no less than four award nominations to keep us on our toes, I think it’s safe to say we were just a touch nervous/excited when making our way in past the paps and into the marvellous location of One Mayfair.
After an incredible slap-up three-course meal, we were presented with the ‘Full Bust Brand of the Year’ accolade for the second year running, and the highly-coveted ‘Marketing Campaign of the Year’ for Star in a Bra.
The party continued well into the night, as we rubbed shoulders with celebs and big industry names.
Following on from the swanky awards do, we made our way to the fabulous Whisky Mist club in Mayfair. The drinks were flowing and the whole team were throwing lots of shapes on the dancefloor.
We were so thrilled with the two awards we went home with, and would like to thank all of the judges for both nominating us and handing us the gong!
The event was a victory, not only for Curvy Kate and Lingerie Insight, but for the British lingerie industry as a whole. Finally the efforts of the lingerie industry can be quite literally applauded and recognised with a shiny gold statue. Or two in our case
Congrats to all the other finalists and winners, three cheers for the British lingerie industry!