Hint Hint Guys! Valentines is approaching…
We are fast approaching February and all the shops are giving us a ‘gentle’ reminder that Valentines is around the corner, with pay day here for some and a few days away for others the thought of what to get is lingering in our minds… or we’re hoping it’s lingering in our partners minds.
To give you a few ideas we’ve put together our best sellers so far for this year along with some lustful favourites that would make any female happy! Curvy Kate are known for their flirty, vibrant colours… which is why this guide would not only showcase the typical red for valentines but also something more ‘fruity’…
First up is the tantalising Tease Me!
The name alone says it! This set mixes the ‘girlie’ factor with the ‘sexy’ factor all in one… The Wine colour base with the black lace adds a perfect combination for any valentines present. It comes with a matching thong, suspender brief and high waisted shorts for that extra hold. Available at Littlewoods for £35 (bra only)
Next up is the Tempt Me!
The Tempt Me puts the VA in Va Va Voom! This black and gold number is a best-seller in the Curvy Kate range and a personal favourite. The plunging styles that extra Ooomph to any outfit, But beware this little number is know for coming up smaller in the cup so be sure to add two cup sizes to your original size! Available on Lovebras for £29 (bra only)
Not far behind is the pretty in pink Princess!
This flirty sets adds a sense of girl next door to any lingerie door. The polka dot design is very popular and has been a best-seller from day one… the design is very supportive without looking like ‘scaffolding’. This comes with a matching shorts and thong. Available at ASOS.com for £27 (bra only)
Adding a bit a colour to the selection is the ever faithful Emily!
This supporting beauty adds a sense of romance to any gift… the lace detailing adds a classic touch. Available on Figleaves for £27 (bra only)
One of our best-sellers is the Lottie in Indigo!
This balconette is designed for both comfort as well as support… with the half mess cup adding the touch of sexiness to the set. Also available from Figleaves for £29 (Bra only)
Up next is the oh so flirty Thrill Me!
Add a bit of colour to her wardrobe with this fruity favourite… this set adds a bit of luxury and a touch a fun… the vibrant jade colour Available at Debenhams for £29 (Bra only)
I think we are spoilt for choice with Curvy Kate, their pieces are simply delicious and perfect for this season… Why not surf through the retailers above or the Store Locator page and she if there’s anything else that catches your eyes. Happy Valentines from Curvy Kate!
WIN a Year’s worth of Lingerie with Curvy Kate!
Curvy Kate has launch a fantastic competition to warm up our January blues and kick start the search for the their new Star in a Bra for 2012. The figure flaunting brand is know for promoting curvy confidence through the use of their models which are all selected for the annual competition.
The Competition is hosted through Facebook, encouraging fans to sign up in a give-away draw to win a YEAR’s worth of lingerie… the winner will be selected randomly and announced on Facebook on the 14th February as an extra valentine’s gift from your’s truely… Curvy Kate!
The competition is hosted through an online app on Facebook which is located on the left hand side on their Facebook page under the title CK Giveaway.
To enter the draw all you simply have to do is enter your FULL NAME and E-MAIL ADDRESS… but to increase your chances you are encouraged to SHARE your entry with your friends. If you would like to keep updated with all the latest Curvy News i.e. Star in a Bra entry dates and winners remember to tick the box directly under the box for your e-mail address.
So what are we all waiting for? There’s nothing that makes you feel better than a set of fun, supportive underwear…
A year’s worth of Curvy Kate lingerie will consist of 12 sets in total… a set for each month of the year! A set consist of a bra with matching knickers. Remember entrants needs to be 18 years and over… for more terms and conditions see the ‘Grey’ button on the CK Giveaway app!
Good Luck!
The Gift of Giving Lingerie!
With Christmas upon us we are all busy doing our Christmas Shopping… this year I have saved a lot of time and money by giving the gift of support in some gorgeous sets of lingerie!
It isn’t the first thing to spring to mind when your thinking about a present… but it works in the favour of both male and female… as a female myself I would love to receive lingerie as a Christmas present… whether it’s from a boyfriend or a one of my girl friends.
Although it is considered to be an intimate present as you will have to know the person’s size, I think it’s a barrier than can easily be broken. Getting lingerie from a friend compared to a partner will have two different connotations all together but it’s still giving the gift of support!
For guys it’s a little tricky to find out a woman’s size… but it’s achievable; whether its playing detective and taking a peek in her lingerie drawer to asking one of her closest friends… to even being as smooth to catching a glimpse while helping her tighten her straps or asking if she needs a helping hand (hint hint)
Whereas for girls it’s fairly easy… most girls are comfortable enough to ask their female friends for advice about lingerie and what size they are… if it isn’t that easy then it calls for some tactical planning like inviting her to go lingerie shopping with you and getting fitted together… this elevates the question quite naturally and in won’t be conceived as being inappropriate that your asking her size because you guys are ‘bonding’ and sharing information that’s quite relevant to the activity.
Once you’ve found their size then you can choose from the array of styles and colours… If your stuck have a look at the Curvy Kate’s Christmas Guide Guide below – All these styles are now available in many retailers… Have a look at the Curvy Kate Store Locater to see where your closest stores might be!
Curvy Kate’s Christmas Gift Guide!
From the top left:
- Curvy Kate Emily in Grape and Black
- Curvy Kate Portia in Black and Pink
- Curvy Kate Lottie in Indigo and Wine
- Curvy Kate Tempt Me in Black and Gold
- Curvy Kate Princess in Wine and Grape
- Curvy Kate Elegance in Black
- Curvy Kate Thrill Me in Jade and Purple
- Curvy Kate Tease Me in Wine and Black
- Curvy Kate Thrill Me in Purple and Jade
For more options take a look at their full Autumn/Winter Collection Here
Curvy Kate’s year in Highlights!
Curvy Kate has had a very interesting year with 400% growth in the last year alone. This big bra company boomed in sales as well as fans in the last year due to various trade shows, promotional activity and of course their unique designs for the D plus market.
Over the year they’ve seen new additions to the collection, new models through the Star in a Bra search, added a few well-known retailers and won an amazing award.
The Brand if know for celebrating curves and ‘real women’ and has taking this philsophy throughout the year starting with their annual ‘Star in a Bra’ competition where they scourer the whole of the UK and Ireland to find a Curvy Girl who was confident enough to flaunt her figure in lingerie. This is where they found their gorgeous model Lizzie Haines, a confident and very ambitious woman whose taken fly with the competition… after winning Star in a Bra 2011; Lizzie has go on to modelling for Curvy Kate for both the SS12 catalogue with runner up Emma Donaghy and the AW12 which was recently shoot in November with new Model Julia McLean.
Lizzie Haines will soon be taking part in a photoshoot with My Daily and participating in the February Trade Shows in Birmingham. She is also campaigning herself to win the ‘Plus Size Model of the Year’ award through 100percentpeople.com
Curvy Kate has also successfully launched the Star in a Bra competition in Australia this year! The competition proved to be just as popular as it is here in the UK; with Julia McLean being crowned the queen of curves to represent curvy girls down under. Julia was flown over to the UK to take part in the photo shoot for the AW12 catalogue and was dubbed ‘natural’ as she had no problem being in front the camera… Her photos were all amazing and is currently being used in the 12 days of Christmas campaign.
Along with these exciting images; we saw the launch of Curvy Kate’s new swimwear range, introducing the supportive yet stylist Rio Ruffle in Jade/Purple, Caribbean Curves in Purple Animal print and Bondi Breeze in Black/Pink. The swimwear was well received by all and will be available from next year (2012)… Although I cannot confirm where these will be I’m sure we will all be able to get our hands on them.
The range has also seen the Daily Boost and Fleurty added to the collections… These have already become favourites by many fans and retailers… The Daily Boost is Curvy Kate’s first design for a basic continuity range based on the best-seller Princess shape… It will be available in Nude and White for SS12 and black in the AW12 collection. The Fluerty was added to the showgirl range following the popularity of the Tease me and Thrill me collections… this was launched in sweet summer shades of powder blue and coral and would be available for SS12.
Throughout the year Curvy Kate has successfully marketed there way thought the recession making a name and a way for themselves… They were nominated for three awards in the UK lingerie awards and came our winning the ‘Fuller Bust brand of the Year’ award adding some more substance to the brand.
The fuller bust brand has seen success in every area increasing in fans to employees and gaining an impressive list of influential retailers all stocking their collections. Retailers added this year are online giants ASOS, Next, Debenhams, Very.co.uk, Simply Yours, Figleaves, Littlewoods, Fenwick (Brent Cross), Bravissimo (Various Locations) and Menarys.
Overall it’s been an eventful year for Curvy Kate and they are ending it with a ‘bang’ hosting the 12 days of Christmas campaign. I’m sure we have all seen the amazing Lizzie, Laura, Lauren and Julia singing the Christmas carol ’12 days of Christmas’ looking gorgeous as ever in the new AW12 collections. (See Below for the Video link)
There are amazing prizes up for grabs each day until the 12th December, anyone can enter through the Curvy Kate Facebook page by simply entering their name and e-mail address. There is a different prize to be won each day from top brands like Soap and Glory, the Perfume Shop, Simply Yours, Very.co.uk, Interflora and Spabreak.co.uk to name a few…
Curvy Kate 12 day\’s of Christmas!
Curvy Kate Fitting Event
A group of 10 girls (including myself) were wined and dined over some healthy discussion whilst wearing lingerie on a cold winter night… Sounds like the beginning of an interesting story but it was indeed the Curvy Kate fitting event.
The event took place on 15th November where we invited a group of girls to come the the Curvy Kate HQ to talk about our past, present and future collections. By the time all the girls arrived the room was already set up with food and wine (hence the wine and dine) as well as samples of the collections in their sizes.
All the girls got a chance to introduce themselves and state their sizes for the room to hear… (I recall someone comparing it to an ‘AA’ meeting hmmmm) Amongst the girls we had myself (Marketing Assistant), Adriana the Production Manager and Charlotte the Design and Production Assistant.
On each seat laid the AW11 and SS12 brochures for everyone to have a look through and familiarise themselves with the collections, they were also given a piece of paper asking them to bear certain things in mind like the fit of the bra, the comfort and the support while they tried them on.
We started with the Curvy Kate best-seller… Princess, which was used as the basis for the Daily Boost and the new CK Swimwear collection… The sight of all of us in the same bra was quite interesting to say the least… We got some good feedback about this bra which was expected as it is one of our best-sellers… We compared it to the feedback we get on our Social media sights which was that the ribbons makes the cups a little tight on top or small… but in this case it was fine on most of the girls.
The second bra we tried was the Lottie, which became a favourite from the AW11 collection, most of the girls were pleasantly surprised by the fit and shape… for some the shape was too different to the showgirl ranges but it was a clear favourite from their reactions.
We then moved on to the showgirl ranges and tried the Tease me in wine… This looked gorgeous on everyone and I don’t think it has the potential to look bad on anyone but then it is a personal favourite! The fit worked really well with all sizes but some of the girls found it a little full on because it does give an amazing lift! Let’s just say the ‘girls’ won’t be forgotten in this!
We then ended on the Tempt Me, which was the set we’ve had the most feedback about on all our social media sites and probably the main reason we had the fitting event. With all the feedback it seemed obvious that it does come up two cup sizes smaller in the cup and needs some attention but over all every one loved the new colour-way and still wants to buy it despite the fit! However, we would definitely be paying the much needed attention to our plunging styles for the future.
After lusting over the AW12 collection (Above) we ended with a sneak preview of the AW12 collection which was just photo shoot with the Winner from the Australian Star in a Bra, who did a fantastic job and made it look effortless. There was alot of Ohhhhhh’s and Ahhhhh’s and questions about when this collection will be available… Sadly it is not out until the July 2012! Just about half a year or so to wait girls!
There was a lot of interest in the Daily Boost which will be available in White and Nude for SS12 and Black for AW12, the next favourite was the Fleurty which was introduced in the SS12 in a Powder blue and coral colour-way and our new seam-free mould bra which will be available for AW12… A lot of exciting new additions to the Curvy Kate collections to come!
Lastly we asked the girls if there was anything in particular missing for the D plus girl or something they would like to see… thankfully most of the things they suggested we are already in progress of making them… I’ll give you some hints… Something without Straps??? and Something that makes you feel very sexy in the bedroom??? Any ideas??? Watch this space!!!
Introducing Curvy Kate Star Store!
We love all our amazing retailers here at Curvy Kate, and we want to give them a chance to shine!
We’ve had many retailers who’ve hosted fitting events, had Curvy Kate days or even make special wrapping for every Curvy Kate bra making the purchase even more special, and we wanted a way to show our appreciation by making all our Curvy Kate fans aware, if it wasn’t for our retailers we would not be able to reach all of you!
So we will branding one of our Curvy Kate retailers as our ‘Star Store’ each week on Facebook as a personal ‘thank you’ for going that extra mile to promote curvy confidence!
There will be a new one each week so keep an eye out for them on Facebook!
Where to find your Curvy Kate?
For all you Curvy Kate fans out there…
We have recently updated our store locator page so you know where to find your next Curvy Kate!
If you ever wondered where you can buy Curvy Kate bras from… then look no further.
Go on to www.curvykate.com and click on Store locator tab at the top right hand corner
You will see two options, one for the high street stores and one for online. If you’re looking to go into a store to try items on or you just feel like a shopping trip then have a look at the high street store locator and choose your country.
Curvy Kate is currently stocked in 31 different countries but not all countries are stocking in their shops.
See the list below for the 20 countries that do sell Curvy Kate in some shops!
- Australia
- Austria
- Belgium
- Cyprus
- Czech Republic
- Denmark
- Finland
- Germany
- Greece
- Ireland
- Israel
- Italy
- Netherlands
- New Jersey
- Norway
- Poland
- Portugal
- Sweden
- Ukraine
- United Kingdom
After selecting your country press GO and you would see a list of shops that sell Curvy Kate
Simply click on the store you think is closest to you, if you are not sure where the store is located but you do know the area then have a look at the map
If you looking for the convenient of shopping in the confines of your own home or computer then after clicking on the Store Locator button, GO to ONLINE
Curvy Kate will soon be adding some exciting new additions to the online list, including Figleaves, ASOS and Debingham (online), they will all be stocking Curvy Kate bras in the next few days… Remember some of these online shops also post abroad… so if you can not find your country on the Curvy Kate stockist list then it might be worth looking at the online website!
Enjoy…
Simple Yours Exclusive!
As one of our most dedicated retailers we were pleased when it was requested for us to make an exclusive collection for Simple Yours to add to their online Autumn/Winter collection.
One of our continuity range and best sellers on Curvy Kate as well as Simply Yours is the Portia set which consist of the classic Curvy Kate Criss Cross detailing with the flirty bows.
We have design a new colourway of Raspberry and Navy (pictured) in the staple piece and have extended the back sizes included back sizes 42 and 44 to meet the demand of larger back sizes on Simply Yours!
As a big bust brand we understand the need for a full range of pretty and colourful sets for the curvier woman, as the high street lack in providing fun and flirty supportive bras above a G cup.
Part of the JD Williams group, e-tailer Simply Yours offers lingerie in sizes from 28-50, A-JJ cup and although they previously stocked the Curvy Kate Portia bra and Showgirl ranges, they took the AW11 season as an opportunity for an exclusive piece from the large-cup specialist brand. The popularity of the set has seen this exclusive set on the front cover of the latest Simply Yours magazine and the landing page of their website!
Simply Yours commented: ‘We are delighted to stock the Curvy Kate range and also team up with the brand to offer an online exclusive. We love the Curvy Kate collection and know our customers do too.’
Curvy Kate Managing Director, Steve Hudson said: “Simply Yours was one of our first retailers in 2009 and we have always shared similar philosophies to offer fun, well fitted and fashionable lingerie to the fuller figure. We are delighted with the exclusive colour way that has been produced and are pleased to be working with one of our top retailers.’
The new exclusive Portia bra will retail for £27 for the bra and from £12 for the brief.
Curvy Kate launches in NY at Curvexpo
Curvy Kate tested the waters in America to see the demand for D-K cup lingerie and swimwear by showcasing the new SS12 and some AW11 stock at the Curveexpo in New York early August.
Caroline Accardi the USA and Canada Distributor was there to give us the play by play as to what the reaction was from the lingerie buyers and and customers… and wow are we blown away by their response, here’s how it all went down…
Sunday July 31/11 began like any other hot, sticky summer day in New York City but who would have thought that the Curvy Kate booth would soon become the centre of all the HEAT! That very first day at Booth 386 otherwise known as D-K Cup Heaven soon became abuzz with customers trickling by, stopped in their tracks by the lovely Lauren, our 30G live model and winner of the Star in a Bra Contest in 2009. The 12-15 customers who stopped in our tiny 10×10 booth that first day, stayed for a full on presentation of Spring ’12 and sometimes even Fall ’11 such was the demand for our product. The response was overwhelming and the reaction each time Lauren emerged from her fitting room wearing a new bra and panty was a chorus of Oohs and Aahs. Who can blame our potential customers? With beautiful colours, a fantastic fit, incredible size range and a spot on price point, it is no wonder that Curvy Kate was the envy of many of the other vendors as evidenced by many walk bys and stares. Ah, the price a pretty bra has to pay!
“I Love It……When Can I Get It?” was asked more than once by Franchesca from The Full Cup, a Bra Fitting Salon with 2 locations in Virginia. Day 2 started off with a bang when all the customers who heard about us for the first time on Sunday came by for their full on presentation……….at what seemed like the exact same time! What is a Sales Agent to do………..classroom style. Thankfully all of the customers were happy to oblige me and sit together while I introduced Curvy Kate to them at breakneck speeds, such was their willingness to see, touch and hear all about Curvy Kate. It was almost as though I couldn’t keep up……..the love for Curvy Kate was unbelievable.
Day 2 brought close to 20+ accounts sitting at the booth and in fact often times there were people 3 & 4 deep in the aisle straining to see and hear what all the commotion was about. Lest you think it was just small boutiques that were interested……..the amount of journalists, bloggers and even competition that stopped in for a peek was something to note and I they are to be thanked. Humans especially Lingerie buyers are a very curious bunch and when they spot a crowd they have to stop and find out what is going on. For Curvy Kate it meant even more buzz and attention, exactly what we wanted. Curvy Kate was poised to become a very sought-after appointment for the NY Curvexpo and Steve Hudson, Managing Director, Mark Caskenette, North American Distributor, Lauren Colfer Miss Curvy Kate and myself had our game face on ready to tackle accounts head on!
Tuesday, the last day of the show and traditionally the slowest day of any trade show had just made itself into a LIAR! The sheer number of buyers vying for an appointment time was mind boggling, with some of them even returning for a 2nd time just to review their choices! Intimacy’s Head Buyer Eve Turner, Mindi and Lynn from Bare Necessities, Linda the Bra Lady and countless others honoured us by viewing the line and complimenting us on a job well done. Each and every single buyer was saying the same thing, “You’re filling a real void in the market. There are not nearly enough D-K cups and none are as fun, youthful, fresh and with such a fantastic fit as Curvy Kate” , ” It is so nice and refreshing to see a REAL girl modelling!” Tell us something we didn’t already know and that we haven’t been proving in close to 15 countries worldwide since Curvy Kate’s inception since 2009.
In fact Curvy Kate had been a sparkle in Steve Hudson’s eye long before, and with his expertise and tirelessness in creating an exceptionally well fitting bra that curvy girls would actually be excited to wear, he has managed to put a product on the market that the U.S. and Canada have fallen in love with……and who could blame the buyers………it was NY after all!
Curvy Kate hits a Hat Trick!
Curvy Kate has been nominated for not one, not two but three awards in this year’s UK Lingerie Awards and we want to give a huge THANK YOU to everyone who nominated us!
We are finalist in the following categories:
- Best Marketing Campaign
Curvy Kates ‘Star in a Bra’ campaign was nominated for Best Marketing campaign of the year, the nationwide curve search is currently taking place in Australia looking for the first curvy bra star down under. We will be up against the La Senza (Cup Size Choir) and Lascivious (Rankin Campaign)
- Full Bust brand
Curvy Kate has grown over the years and has now expanded their sizes to D – K cups (‘D’ cups will be available by end of August). This change will see the addition of some new lines, including the new Swimwear collection which will be available for Spring/Summer 12. We are up against Gorgeous by Debenhams and Miss Mandalay!
- Lingerie Brand
Curvy Kate is now stocked in over 300 stores nationwide including top retailers like Bravissimo, Simply Yours, ASOS, Next and Debenhams – (from August)! This Curvy brand will be taking on La Perla and Triumph for a chance to win Lingerie brand of the year!
We are so excited to be nominated and were thrilled to find out that we were the only brand to be nominated as finalist in THREE categories!!! We will find out the results and if we won any of the categories above in September so will keep you posted!!!
Figures cross, keep an eye on Facebook for updates!
Our Guest Blogger Sue Thomason tells us about the Beautiful Magazine Photoshoot!
Sue Thomason (pictured) is the editor in chief at Beautiful magazine one of the UK’s leading curvy magazine. Beautiful magazine is dedicated to bringing women news about celebrities, curvy fashion and beauty, modelling, entertainment and real life stories.
As Sue will be featuring some of our Curvy Kate Lingerie she has decided to tell us all about the Beautiful magazine photo shoot she’s about to do, it all sounds so exciting.
Take it away Sue!
At Beautiful magazine we’re all getting ready for our Autumn fashion shoot. It’s always a bit strange to be shooting for the colder months while it’s roasting outside and the sun is shining, it’s difficult to find locations that don’t scream out high summer, ice cream and bikinis. But we’ve found a lovely old mansion with roaring fireplaces and cozy four posters. And we’re all particularly excited as modelling the clothes for the Autumn issue is an actual real-life curvy supermodel. We’re flying her to the UK especially for the photo session and I, for one, can’t wait to meet her. I’m not going to reveal who she is just yet, as I want it to be a surprise for our readers.
For contrast, we’re photographing this mysterious, exotic and gorgeously voluptuous supermodel along with a smaller framed model (but who is still curvy as we only have curvy models in Beautiful magazine!). She’s relatively new to fashion modelling and her name is Tiffany Horan (pictured). She’s a size 12 and a 32DD. She looks amazing in Curvy Kate lingerie. Beautiful magazine tries hard to promote body diversity and Oxford art student Tiffany’s large individual tattoo excludes her from many catwalk and editorial fashion modelling jobs. I think it looks fabulous!
We’re going to include some beautiful Curvy Kate underwear from their Autumn range in the fashion pages and while I can’t tell you yet which sets we’ll be including, I can tell you the fashion for Autumn wouldn’t be the same without this stunning range as a foundation for our carefully chosen outfits and in our planned lingerie shots.
Keep your eye out for updates of our shoot, which is to be filmed by the BBC, here at the Curvy Kate blog and at our website at www.beautifulmagazine.co.uk , especially if you want to find out who our mystery supermodel is!
Thanks for that piece Sue. I’m sure we all can’t wait to see the finish images from the photoshoot and find out who your mystery supermodel is and of course which Curvy Kate set you’ll be featuring too!!!
Check out what else Beautiful magazine is doing on their Facebook, Twitter and Beautiful Blog!
The Most Desired Shape is our very own Laura Butler!
The search for a bra star down under has begun and we want to give you all a boost to start celebrating your curves!
Last year Cosmopolitan Health in Australia printed an article about different body shapes and asked the public to be the judge as to which desired shape they would like to see in the media.
They used three models, Megan Fox, Laura Butler (A Curvy Kate Model) and a Bondi Beach model and asked which body shape do you like the best. An astounding 98% of the public voted for Laura Butler as the most desired shape!
Here are some of the comments that was posted about Laura Butler:
“She looks the healthiest out of all the models you’ve shown me. She isn’t a big size, just big in comparison” Stina, 21
“This model is different to the others because she has curves. Thanks to her, girls who don’t have the typical model body should feel great about their curvy figures. You don’t have to be super skinny to look toned and Healthy” Josie, 18
“She looks great! She seems very comfortable with herself and has a nice shape” Michelle, 27
“Laura looks the most realistic in the fashion and beauty industry, it’s rare to find people who look like this, but this is a real woman. She makes me feel great. I would love to see more images like this” Samantha, 24
“She is very natural-looking and more models should look like he. This photo makes me feel good about myself; I think the industry needs to get rid of the skinny phase and bring back the Marilyn Monroe phase” Rhiannon, 22
“As a curvy Model, I found it impossible to see how lingerie would look on me when brands either use stick thin or glamour models. There are so many shapes around today, so how can one shape be the ‘norm’? Laura Butler
It goes to show that the majority of females in Australia and most probably all around the world would like to see more realistic aspirations in the media, rather than the constant super skinny glamour models that are being shown. We are not all one shape, there are many different shapes, some being misrepresented and some not represented at all.
Curvy Kate wants you to go against the grain and show the world how gorgeous you look in lingerie by bringing curvy back!
To enter visit the Curvy Kate Australian Facebook page.
Curvy Kate Wants Your Vote!
The 2011 UK lingerie awards are upon us and we are calling on all our curvy fans for their vote!
The UK lingerie awards are one of the biggest annual events for the intimate apparel industry where the public is called upon to nominate their favourite lingerie brands. There are many different nominations to choose from like ‘Lingerie Brand of the year’, ‘Best Marketing campaign’ and ‘Fuller Bust Brand of the year’ plus many more.
Here are some reasons why we think Curvy Kate should win Fuller Bust Brand of the year.
- Since Curvy Kate’s launch in 2009, the curvy brand has grown tremendously and is now stocked in over 300 UK outlets including Simply Yours, Fenwick’s, Bravissimo and Amazon.
- Curvy Kate is now distributed worldwide in countries like Australia, Canada, Germany, France, New Zealand, Greece and the Netherlands.
- Curvy Kate has grown from strength to strength and is seeing the launch of their curvy swimwear in 2012.
- They have a hugely successful marketing campaign called ‘Star in a Bra’ – the search for a new D plus model every year to represent the brand. The search this year has increases their social activity racking up a 714% growth in fans. In three month Curvy Kate’s Facebook fans went from 800 to 4451.
- 2011 will see the expansion of their sizes, from March this year Curvy Kate went from DD to D cups and they will be extending their back sizes this Autumn all the way up to a 44G
To nominate Curvy Kate for the Fuller Bust Brand of the year please click on this link http://bit.ly/FullBust
If you would like to nominate Curvy Kate for anything else please visit http://www.uklingerieawards.com/uk-lingerie-awards-nominations/
Review: Angel Bra in Black/Ivory by Curvy Kate
Product description:
My size: 30HH
Fit: I’m wearing a 30HH in this picture and it’s absolutely perfect. As soon as I put it on I felt completely supported and was wowed by the fantastic shape it gives too, natural but full and uplifted. The band is tight but that’s something that I really like in a bra as it provides much more support and also makes your bras last longer too. I also love how this bra allows you to adjust the straps fully as well so you can have them just how you like them!
Colour: This bra is available in lots of stunning colours - Black/Ivory, Ivory/Black, Black/Teal, Teal/Gold Black/Raspberry, Raspberry/Black, Black/Pink and Pink/Black. The detail on the cup is absolutely gorgeous and I love the little ribbon that runs along the top on the cup. It’s very pretty, cute, feminine and sexy all at the same time – that’s my idea of a perfect bra!
Comfort: This bra is really comfortable. The only thing to bear in mind is that it’s quite tight around the back when you first start wearing it so it digs in for a while but with wear it loosens off and begins to become even more comfortable. It’s still only new as I got this bra about a week ago so it needs to be broken in like a new pair of shoes!
Occasion: I feel this bra is an “any occasion” bra! I would wear this bra to work, to go shopping, i’d even wear it on a night out as it gives me such a fabulous uplift that I feel sexy in it too.
Briefs: The CK briefs are known for being a bit on the small side. I normally wear a 10 but I got the size 12 for these briefs and they fit wonderfully. They are very comfortable and they even have, what I would call, a cheeky peephole at the back. Very cute indeed!
Have your say: If you have any comments or questions about this bra, please just comment below.
Searching for a Bra Star down under!
The Curvy Kate D plus model search is taking flight to international waters and scouring the nation down under to find the new face and body of the brand.
Curvy Kate ventured out to Australia to share their love of big bras and curvy girls after the overwhelming response in the UK. The brand was loved by shapely figures and the curvy shops down under started stocking the range from July 2009.
As Australia was the first country outside the UK to stock the Curvy Kate range, it was only natural for the brand to expand over there in more ways than one. With recently crowned winner Lizzie Haines flying the flag for the UK curvy girls, the full figured brand has decided to take on the second biggest market to find a new shapely model to represent the Australian real woman.
With growing popularity in Australia, Curvy Kate is now being sold in over 150 stores nationwide and has received press coverage in top magazines like Marie Claire, Cosmopolitan and Take 5. There is no doubt that the competition will take the nation by storm.
The Star in a Bra competition will be launched on the 29th June 2011 through the Australian Curvy Kate Facebook page. Take 5 one of the biggest selling weekly woman’s magazine in Australia will be the official sponsors of the competition.
The entrants will be whittled down to the top 20 by selected judges and would have to gather votes from the public. The public vote will then see the top 5 take part in a professional photoshoot with Take 5 magazine whereby their new images will be displayed in the magazine and the final voting stage for the winner will begin.
The winner will:
- Be crowned the face and body of Curvy Kate Australia
- Win a year’s contract with top Australian modelling agency, Bella Management.
- An all-expense paid trip to the UK to take part in the marketing campaign for Curvy Kate
- And of course some gorgeous Curvy Kate lingerie!
So get your camera’s out and get ready to snap up the judges vote to win! For tips and suggestion check out our previous blog post
http://blog.curvykate.com/star-in-a-bra-photo-submission-tips-and-suggestions/
Keep an eye on the competition and spread the curvy word by checking out our Australian Facebook page!
http://www.facebook.com/curvykateaustralia
New Thrill Me Colour Now Available At Bravissimo…
The biggest high street retailers for D-K cup lingerie and swimwear is now stocking the new Curvy Kate Thrill Me Bra.
Bravissimo whose success on the high street has seen them launch their very own clothing line for curvy girls has agreed to stock the Thrill Me Bra in the brand new Azure colour-way.
This popular style is a favourite amongst us Curvy Kate fans as it is very comfortable and sexy for a D plus bra. Although some may leave it to wear as a bedroom bra because of its sexy, burlesques feel, I wear it as an everyday bra because of its comfort and light padding.
This little number also comes with the cutest match thong and brief with frills on the behind. If you haven’t tried this set… it should be on your list if things to try before you died.
After the overwhelming success of the infamous red Thrill Me bra by Curvy Kate that Bravissimo had as an exclusive colour for Christmas 2010, there was no doubt that this bra was going to be back by popular demand. For those still wanting to grab this colour, check out Bravissimo, limited stock only!
The Thrill Me Azure is in stock in all Bravissimo stores selling at the retail price of £29 for the Bra £15.50 for the shorts and £13.50 for the thong. Be sure to visit www.bravissimo.com to get yours before it’s all gone!
Sneak peak of what Lizzie’s been up to so far…
After winning the Star in a Bra competition and gaining the majority of votes we wanted to update you on what your winner’s been up to over the past few months.
Lizzie Haines wowed the public with her gorgeous curves and her killer charm earning the title queen of Curves as this year’s Star in a Bra champion.
After the news was given to Lizzie she had but a few days to take it all in and get started. She was joined by gorgeous runner up Emma Donaghy for their first ever Curvy Kate shoot. Both girls got all dolls up again from top to toe with big hair and high heel shoes to showcase their curvy assets in the brand new SS12 Curvy Kate collection.
They definitely rocked the new collection and produced some amazing images which would all be revealed next year, but as promise we’ll show you a sneak peak of what’s to come.

This isn’t the only photoshoot our new curvy ambassador had since winning SIAB 2011; she also conducted her own Curvy Kate photoshoot with some new models with sexy…. ermmmmm moustaches! lol
During the voting stages Lizzie dared the presenters of GEM106 that if she won the competition they too will have to strip off down to their smalls for all their listeners and Facebook fans to see.
Be aware some of these images would have you laughing hysterically on the floor…
Nice underwear guys… maybe next year you two can enter Star in a Bra…
Our gorgeous Lizzie has also taken our brand to international waters and shared some of her holiday snaps with us. Look out New York… Lizzie Haines is on a Curvy mission to let the world know who Curvy Kate are… we are so proud!
Loving the image from Philly with the Philly Cheese Steak… nice touch!
Can you guess from the images above where Lizzie was spotted with her Curvy Kate bag?
In honour of Simply Yours…
Today we are honouring the UK’s leading direct home shopping company… Simply Yours.
Most big busted girls are fully aware of Simply Yours and their huge selection of brand name lingerie, as well as their fabulous collaboration with aunty Gok and his fantastic controlwear collection, but for those of you who are not aware… shame on you!
Simply Yours brings gorgeous lingerie to girls with curves… they range from a 30 – 50 back and A –JJ cups covering the widest spectrum in ‘bra land’. They are known for stocking big brands like Panache, Freya, Fantasie and our very own Curvy Kate range. (Plus many more – see below)
As well as stocking various styles in lingerie, Simply Yours also stocks a fantastic range in swimwear, shape wear, hosiery, nightwear, baby dolls, fancy dress and clothes (just to name a few) for curvier girls.
With a fun and vibrant website which was designed in a girlie comic book fashion with bright colours and talk boxes sectioning the different options, Simply Yours have successfully made online shopping fun.
They have also added special features such as their fitting guide, buyer’s tips with exclusive videos and style guides to help their customers along their journey of discovery… (discovering how a well fitted bra can make a huge difference).
In addition to this amazing website, Simply Yours also works together with their four sister sites Viva La Diva – the woman’s right to shoes (Yes please), Jacamo – no ordinary men’s wear collection, Simply Be – for plus sizes (14 – 32) and Velvet Affair – for sexy lingerie and adult toys. Covering all areas, all sites put together means there is something for everyone.
The Curvy Kate team would like to give a huge THANK YOU to Simply Yours for being the official sponsors of this year’s STAR IN A BRA 2011.
Fancy a sneak peek at Curvy Kate SS12 range?
Sure you do…
Head on over to the Lingerie Buyer website for a gallery featuring some of the treats coming your way from Curvy Kate in the near future.
We’ll have more on all the forthcoming lingerie sets – and our new range of swimwear – in the coming months. Keep your eyes peeled!
In honour of Curvy Kate…
Brafitteria an independent shop in Poland celebrated a Curvy Kate Day whereby customers got all the exclusives on the fit and features of our Curvy Kate range.
Each month a different brand is selected to be reviewed at this store. This fantastic event informs customers about the benefits of the brands and their ranges.
Last month Curvy Kate was celebrated and customers got a one to one session on everything Curvy Kate!
The fitting specialist informed their customers about every detail of our collection including the fit, the difference in shape and what styles are recommended for difference body shapes.
Customers were also educated about how well fitted lingerie can dramatically change your silhouette and in many cases; help improve your posture and confidence.
Brafitteria also offers their customer special packaging for their Curvy Kate lingerie as an extra luxury so their customers feel treated and pampered by their purchases.
We think it looks fabulous! What do you think? Would you like fancy packaging with your purchase?
Brafitteria
Ul Limanowskiego 4
58-300 Walbrzych
Poland












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