Archive for February, 2011

 

Star in a PR bra…

Working as part of the public relations and marketing team for the Star in a Bra competition is very exciting; sometimes so exciting that you forget it is work.

The start of the competition launches on Facebook tomorrow and I can feel the buzz coming from all over the office as we all wait to see who would be entering and slyly wishing we could enter too.

We have already sent out hundreds of press releases from online to regional magazines trying to reach every woman possible.

This year we’ve even joined forces with Simply Yours and Best Magazine to promote our search for a curvy model to show everyone how good natural body shapes can look in our gorgeous lingerie. We aim to find real women with real curves!

This competition is for everyday women who have that extra confidence to show what they got to millions around the world as they model for our newest collection and I must say the new collection will not disappoint!

Stay tuned for all the excitement that’s follows after tomorrow!

Posted by Kimberly Bartlette under Blog  •  Comments Off

One day to go until Star in a Bra 2011!

Lauren Colfer

Star in a Bra 2009 winner Lauren Colfer before and after

Are you thinking about applying for this year’s Star in a Bra competition when it opens tomorrow?

Are you worried about how you might look in the photos you submit to the competition?

Well, worry not – have a look at some of these fantastic before/after shots of some of the girls who have made it to the final stages (and some who have won the competition) over the last few years.

Above, we have Lauren Colfer, a 32F from Catford in London, who won the competition in 2009.

Below, we have Nadine Kennedy, a 34G size 16 from Scotland who came third in 2009.

Nadine Kennedy

Star in a Bra 2009 runner-up Nadine Kennedy

And lastly, we have Laura Butler, a 30G who was a runner-up in our very first ever Star in a Bra competition and is now one of our regular models.

Laura Butler

Star in a Bra runner-up Laura Butler

All of these girls have something in common – they’re all D+, curvy and proud of their figures – proud enough to snap some shots of themselves in their favourite underwear set and apply to be the face and bust of Curvy Kate.

Don’t forget to read my recent article on some tips and tricks for submitting your photos to the competition – and good luck to everyone who decided to apply!

Star in a Bra photo submission tips and suggestions

Previous Star in a Bra winners, Lauren, Nadine and Laura-Ann

Previous Star in a Bra winners, Lauren, Nadine and Laura-Ann

Are you thinking of submitting to the Star in a Bra 2011 competition?

We hope so! Even if it’s just to boost your own self-confidence and body image, you should give it a go.

Sure, you’ll be nervous – who wouldn’t be, stripping down to your underwear and taking photos to post on the internet – but this year, we’re keen to promote the idea of the competition being for women of all ages, shapes and sizes – and to emphasise the importance of positive body image.

Take a look at the photos above. Do you think any of these girls instantly projects the image of “lingere model”? None of them are “stick-thin”, they’re all very curvy and they’re all certainly ample in the bosom department.

Each of the photos above were taken in fairly ordinary settings, with no professional photography skills, tips or tricks involved – often at home in their own bedrooms using a fairly basic digital camera or mobile phone – with the girls wearing one of their favourite underwear sets and looking haappy and natural. In some cases, the girls just snapped a pic of themselves in their bedroom mirror.

The remarkable thing is, all of the girls you see above went on to either win the Star in a Bra competition outright, or to become one of the regular Curvy Kate lingerie models, and they did it because they presented an eye-catching image to the public even before they had attended one of our photography makeover sessions.

So, with this in mind, we wanted to give any prospective Star in a Bra entrants some tips on what sort of images to upload to the competition when it opens on 23 February.

- firstly, we’re not really looking for professional model shots that you’ve had taken as part of a previous photo shoot or for your model portfolio. Professional model shots don’t give the correct impression we’re looking for – we want you to look as natural as possible, and as happy and as confident as you should feel in your underwear. However, if you have some professional shots, it won’t do any harm to submit one or two of them.

- take at least five photos of yourself, which should include at least two head shots and three full-length body shots.

- We want to see photos of you in your favourite underwear set – which can be a bra set, a basque, corset/bra combination, bikini or swimming costume.

- Try not to send us photos of you wearing the same underwear set. Vary it a little, so that we can get a good impression of how you look in different types of lingerie and different bra styles. (Of course, it might help if you’re wearing a Curvy Kate set, as it’s the type of lingerie you’ll be wearing if you win the competition! However, it’s not a pre-requisite that you wear any Curky Kate underwear).

- don’t include other people in the photos, as it’ll only confuse us as to who the competition entrant is.

- good, natural lighting helps bring out the best in a photograph, while artifical lighting (such as ordinary domestic room lights) can cause strange glows. If you can, use a room to take your photos that has good lighting.

- choose a neutral-coloured background, such as a plain, light-coloured wall – as it’ll help bring you out in the photo as the subject.

- please don’t enhance your photographs using image editing software such as Photoshop. Everyone has lumps, bumps and wrinkles – we want to see your natural look!

- we’re not particularly bothered about the quality of your photos, but it helps if they’re not grainy or small. Most mobile phones are fitted with good cameras these days, and if you have a good digital camera, that helps too. Many digital cameras have lots of settings that help you take better photos – try them out.

Carrie Hunter

Carrie Hunter

- try to look happy in your photos as it gives a good feeling that you’re enjoying yourself. The sultry look can often be appealing, try not to make all of your photos look too mean and moody. When I think back to last year’s competition, I think of our very own Carrie Hunter, who made it to the final 10 and now writes reviews on the Brastop and Curvy Kate blogs. She looks happy and seems to be enjoying herself!

- it’s not particularly important to affect model-style poses, but if you mimic some of the poses our Curvy Kate models use in their professional photos, it would give us an idea of how you might look if you won the competition and became one of our models.

- remember the basic rules of Star in a Bra: you must be a D cup or bigger, you must not have received any enhancements to your bust, and you must be aged 18 or over.

- above all, have fun when you’re taking your photos! Many of the girls have told us how they involved their partner when taking their photos – either as photographer, or to help them choose which ones to submit.

- if you’ve submitted before – submit again!

- if you’re still lacking in confidence, get your friends to submit to the competition along with you – then you won’t feel like you’re on your own!

Don’t forget to read the competition rules, terms and conditions before you submit – and good luck to everyone!

Posted by Chloe Stanfield under Curvy Kate Lingerie, Star in a Bra Tags: , , ,  •  6 Comments

Happy Valentine’s Day from Curvy Kate!

What better way to start a new week with Valentine’s Day! Whether you love it or hate it, you can’t deny that love is in the air. We all think Valentine’s Day calls for some beautiful lingerie from our Showgirl range!

Speaking of lovely lingerie, we’re launching our first Twitter competition today!

All you have to do is tweet us with your favourite set from our Spring/Summer collection and why you love it so much. Two lucky tweeters will win the set of their choice!

To do this, make sure you put @curvykate in your tweet, followed by your choice of set and why you like it, and that’s it! You have until 5pm to tweet us and we’ll choose two lucky winners at random before getting in touch to get your details. Our Twitter page is www.twitter.com/curvykate. Good luck!

Back to Valentine’s Day…did anyone get spoilt with some Curvy Kate goodies? Or did you decide to treat yourself? Let us know!

Posted by Becky Mount under Blog  •  1 Comment

New PR and Marketing Assistant…

Hello everyone, I am Kimberly and I would like to introduce myself as the new PR and Marketing assistant for Curvy Kate!

I had my first week as the PR and Marketing assistant and I found it a lot of fun but also a lot of hard work. I join the team at their busiest time in preparation of the Star in a Bra competition; which I am really excited to be a part of.

One minute I can be updating a blog, sending out press releases, choosing colours for a new bra and the other minute I can be organising a photo shoot or picking styles to be reviewed. Exciting times ahead I think!

Posted by Hannah Houston under Curvy Kate Lingerie, Star in a Bra  •  Comments Off

Interview with Star in a Bra 2010 winner Laura-Ann Smith

Star in a Bra 2011 is fast approaching, we thought it was about time we caught up with last years gorgeous winner, Laura-Ann Smith, to find out how things are (almost!) one year on…

Hi Laura Ann! The competition has been moved forward in 2011, but it’s been almost a year since you won Star in a Bra 2010, have you enjoyed it?

I have had a great time, I would recommend it to anyone thinking of entering – go for it ladies, just like I did!

How does it feel to be known as an underwear model?

It’s surreal but great and I feel very privileged to be chosen for Curvy Kate, so thank you again to everyone who voted for me.

What have been your highlights?

I don’t know if I could choose – the free underwear of course is great! I’ve met some amazing, lovely people though and have been treated wonderfully, I’m very grateful.

And the worst parts? If there are any, of course!

The worst part was getting used to the camera, something I still struggle with, but I’m trying my best!

What has been your favourite shot used by Curvy Kate?

I love the one used on the front cover of the Curvy Kate Spring/Summer catalog – it looks the most like me in the flesh, I’m still getting used to seeing the others!

Have you enjoyed working with the previous winners, Laura, Lauren and Daisy?

The girls are all so lovely and beautiful, they’ve been great to work with and so nice to me.

Will you miss being an underwear model?

I will miss it, definitely, but what an experience I’ve had! It was such a great opportunity.

Any plans to carry on modeling now you’ve had a taste for it?

We will have to wait and see! I’ve really enjoyed it though.

How have those that know you found the experience? It must be strange for them seeing photo’s of you in print!

They do find it strange, they feel they don’t really look like me! But my partner is great; he’s backed me from day one and knew I could do it.

Do you have anything to say to anyone who is considering entering this year?

Just go for it, if I can do it anyone can! Have faith in yourself and show the world what real women look like. Good luck to everyone even thinking of entering!

We’ll be sad to see Laura-Ann go, but we’re also looking forward to who could be the next Star in a Bra. Maybe it’s you? We wish Laura-Ann all the best, she’s been a pleasure to work with and who knows where we’ll see her next!

Sign up for updates here, go on, flaunt those curves!