You can tell Kathy at Boudoir Pink was originally in marketing, as her store, Boudoir Pink in Ulverston doesn’t miss a trick. The store is a haven of goodies with stockings, suspenders, tights, small cups and of course a delicious collection of D+ cups.
Boudoir Pink opened 4 years ago in the picturesque town of Ulverston in the Lake District and Kathy says she has always had a passion for lingerie and will not let a customer buy a bra without being fitted. She is adamant about this and can spot a badly fitting bra a mile off.
She has a huge range of customers, especially as they are the sole lingerie boutique in the town, so she sells lingerie from A to K cups with her youngest customer being 11 years old and her most mature being 90!
‘Our customers particularly like the Showgirl collection as it’s great for younger girls but also gives the older customer an amazing uplift.’
The store was buzzing on our visit with such a mix of clientele. The Showgirl range really stood out though and has been a big hit with all her customers. You can find out more about Kathy and Boudoir Pink by visiting the local website, Discover the Lakes. Why not check out their Christmas night and pick up some goodies just in time for Christmas on 23rd December? Call Kathy for more details on 01229 588880.
You may remember my first visit to Chic in Garstang several months ago. Being a Preston girl myself I like to see how my home land is getting on and I’m pleased to say things at Chic seem to develop with each visit.
The store is still looking gorgeous and offers a brilliant range of styles, with the Princess and Emily collection by Curvy Kate. Due to the great results from all the in store fittings, owner Gill regularly takes part in events to show women how they can find the right fit themselves. For some events she is even booked up a year in advance!
The original shop was developed 17 years ago and Gill took over 4 years ago, modernising the original rules. Her aim is to offer each customer a unique and original fitting service, so they go away happy with a whole new shape to flaunt.
She fits each customer free of charge and has taken part in a fitting course so that she knows exactly the right product for you. If you’re in the Preston area, make sure you head here first for all your big bra needs!
Shirley C, owner of self named store has always has a passion for lingerie and you can tell this through every detail of the gorgeous store in the Lake District. Opened now for 3 years, Shirley has recently extended into the second half of the building providing a friendly, calm and tranquil shopping atmosphere.
As with most of our retailers, Shirley is a fit-a-holic, making sure each customer knows her correct bra size. Although based close by to Lake Windemere, Shirley has customer from all around the globe – including Australia!
There are a huge range of customers who walk through the doors and Shirley provides a huge mic of bra essentials, including nursing bras, maternity bras and sports bras but also stocks some more glamorous pieces. There is a big collection from the Curvy Kate range, with continuity pieces to the racy Showgirl sets.
‘Curvy Kate really is ticking a box locally –our customers love it!’
Shirley C, Owner
The store really is beautiful with the traditional slate outside and really worth a look. If you don’t have time to pop to the Lakes, why not check out the new website when it launches in January 2011.
I particularly loved my visit to Turnbulls in Carlisle as they offered such a unique form of customer service. Walking in I saw pile upon pile of box lined up at the side of the store, methodically marked with brand, colour, style and every other detail possible.
This store really impressed me as it stopped customers from choosing bras for themselves and made sure every single customer was fitted before they left with the wrong product.
The business has been running for a whopping 50 years but current owners Alison and Shelia took over 30 years ago, so they know a thing or two about how a bra should fit. The store has 7 staff members all at hand to offer a personal service and to find the perfect bra for you.
Although they tend to sell larger cup sizes, they sell bras right across the board – from the mature market to the younger market, no one in Carlisle is forgotten. They also offer swimwear all year around, as they are trusted by all their customers.
The customer base doesn’t end there though and with the online retail site, they find customers come from as far as France and Australia. They have regular customers who will drive from all areas of England to be fitted by this talented team.
The service really is all about the customer and I’m so pleased Curvy Kate is involved with such a prestigious and respected store.
So on the last leg of the day one Gary (AWG Brands) and I headed to Eden Rose in Rawtenstall, Gary’s home town. Originally located just off the main street for 11 years, owners Rebecca and Samantha moved the store to the main drag just four weeks ago but the results speak for themselves.
Eden Rose is a gorgeous new shop, with great fittings and a really open atmosphere. In the sweet town, regular customers travel to find the best ranges of lingerie and swimwear and the client base has now grown to further a field.
The passionate owners ran a store opening last month and are looking forward to the busy Christmas period. Their age market is fairly wide and the pair generally stick to the basics from the Curvy Kate range, with best sellers being Princess, Angel and Portia.
I’m sure this store will continue with the success they’ve had in the past and we wish them all the luck for their future. Thanks for inviting us to see your gorgeous new shop!
So time to visit the buzzing town of Bury. Well, truth be told, I’ve actually visited this store before as it has such a huge collection of D+ lingerie. Straight away you’ll notice the friendly staff, ready to fulfil all your lingerie needs and secondly the huge collection of Curvy Kate!
The store is crammed with all your favourites, including Thrill Me, Tease Me, princess, Ella and many more and with the best selling sizes being a 32G/H, the customer is just perfect for our bras.
Seeing as the store has only been open for 2 years it has already built up a fabulous following and as the city is taking part in a rejuvenating project, more shoppers than ever are flocking to Bury.
They have also won several awards for their store and great fitting service. Take a look at the Best of Bury website to see more information on the area and watch the fab youtube video put together by owner Carol Jolly – who would love to get your boobs in the right bra!
There are some sneaky discounts too, so make sure you check out the store for some big bra bargains!
I met Karen owner of Je Suis in a very cold corner of the world – Hadfield. After winding down the old cobbled streets I came across this gorgeous shop with a handful of customers happily looking through the collection of plus size bras.
This is Karen’s second shop after the first was so successful in Ashton. Karen prides herself on finding the perfect bra for each individual customer and understands the problems involved in plus size lingerie.
Previously the shop in Hadfield was a corsetry shop, so Karen is having to remarket the new products to the existing customer and wants to offer something that is exciting and fresh. Her fitting expertise help though and new customers are coming through the door each week.
Karen wears Curvy Kate herself and wouldn’t sell any product unless it offered her customer everything they needed – fit, function and a great look.
‘I tried Curvy Kate and was really pleased, as I also wear a D+ cup. I was frustrated with the lack of choice but these ranges offer me something different.’
Karen never uses a tape measure and has a strict ‘no tape measures allowed’ policy. All her staff are fitting specialist though, so head down if you are in the Ashton or Hadfield area and get your boobs in the right bra.
What a great little store, offering a selection of great brands including the gorgeous Curvy Kate collection. The favourite choice bought by the curvy Cheadle girls was the Portia and the Princess range, not leaving the Showgirl collection far behind.
Owner Lucy set up Vanilla Fudge 7 years ago and the shop has gone from strength to strength with a huge mix of clientele. We even caught a few men buying Christmas gifts for their loved ones and watch the lingerie get expertly wrapped by Nikki, who helps Lucy run the shop.
There average customer is a 32 to 34 DD and they actively fit each customer to make sure they are getting exactly what they need. Vanilla Fudge seems to be at the heart of the actiovities in the community, supporting local charities and raising money. Their latest venture to be involved in was the launch of the lingerie calendar making customers and staff the models. This raised and huge amount of money for the Harley Slack Fund and the British Red Cross. You can still buy your calendars today, so head down to the store and pick one up for the bargain price of £10 – great deal! It’s all for a good cause…
Erica has been running What Lyes Beneath in Bramhall for 5 years and is managing the business and offering her expert fitting advice, while looking for new business opportunities in close by town of Knutsford, just 30 minutes away.
The Curvy Kate range has been a success in Branhall with the Showgirl collection proving particularly popular. Tease Me Purple and the Thrill me Bra have been snapped up by customers looking for something that offers great support, while still being stylish and fashionable.
What Lyes Beneath is continually involved in PR events in the local area, with just last week Erica dressing models in her gorgeous lingerie collection for fabulous Charity, The 5* Scanner Appeal.
Although Erica is heavily pregnant she is still hands on with all sides of the company and is looking forward to a busy festive period.
Well my first stop on route was Lymm, one of the most beautiful places I have ever been. With a gorgeous canal running through the small village and what’s even better is the beautiful lingerie store, come bridal shop placed just off the main street.
Owner Angie, owns and managers Puure Lingerie with the help of her team (and I must add (new) husband Danny) who we had the pleasure of meeting. After just two days holiday from her honeymoon Angie met me on the shop floor to give me a quick tour and talk me through the reasons why she ended up in the quaint town on Lymm.
Angie was originally a Bra technologist for high street retailers Marks and Spencers and Matalan, so knows a thing or two about how a bra should fit, shape and look on the bust. She is strict with brands she stocks and will only sell brands she knows will offer the correct support.
Luckily for us, Curvy Kate has ticked all the right boxes and has been flying out to women in the local area. The Thrill Me collection was the first to hit the town but orders for more styles has now been placed and Angie is looking forward to fitting more customers in the brand.
‘Although I sell bridal wear, lingerie is still my passion and the two fit together very nicely. I am obsessed with fit and can tell straight away if a brand isn’t right. I’m really impressed with the fit of Curvy Kate and have found no faults with the ranges.’
Although Puure only moved to the area in May 2010, after Angie’s 20 years in the industry the store has soon built up a reputation and the catchment for girls with curves is growing month on month. Since her move from Liverpool in May, customers are coming from further a field to see just how great the products are.
The local area has a brilliant support group with monthly village events; including the yearly duck race and the village calendar, making money for charity. With all the local support and the indepth knowledge from Angie and the team, it’s no wonder Puure looks set for success.
So last week I decided to take a few days out of the office to go home and visit some of the Curvy Kate stockists in the North. Well, I certianly forgot how cold it was up there but I had a great time finding out what was going on with some of the boutiques stocking the latest ranges of curvy lingerie.
Our lovely Agent Gary Watson of AWG brands, showed me the sights and explained just how hard working these stores are. With regular events, fitting services and naughty calendars – there was certianly a lot for us to get stuck in to. So as you can see below, plenty of coffee was needed.
Anyway, the aim was to offer our help and ask what else each retailer thought Curvy Kate should and could provide. I gathered feedback and news about each store so that I can now update out new bling bling website – which is nearly done with a few tweaks here and there!
Each week I’ll try and add a new store to the blog but remember to sign up to our newsletter if you want all the latest news and gossip!